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📱Social media is tough (good thing we have some pros here) share your best advice.

Aiden Schneider
Here's what I have observed, for most contractors the 3 act formula really works.

1. Start with the problem, but keep it short.
Every job you will every work on has it. Show the job you are about to work on. Show the old deck you're about to rip out. This preps and hooks the viewer to stick around and see where things will go.

2. Do the work, and share the process.
People want to see how you do what you do. Show the important steps in the process, share your unique way of building. Your knowledge and skills is what makes what you do valuable. Before and afters are great but it leaves out what you are actually getting paid to do. The work. The more you share the more people trust you and the more they will want to watch.

3. Show it off.
This is the payoff, give a sweet reveal of a job done well. Keep this section tight. Give people what they came for and give it some personality if you can. People follow people, so share a little bit of who you are.

Let me know if you try this formula and how it works!

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💸 What’s the Most Expensive Mistake You’ve Ever Made?

EnergizeUsEdu
John Talman said:
One of the best ones I heard that actually was NOT a mistake but rather preventing a mistake ...

Desmond Tse, better known as "The Siding Guy" who would set aside money for new folks working for him in the first year so that they didn't run into tax problems at the end of that first year. I just thought that was above and beyond and so neat of Desmond to do for those just getting going.
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Upvote 0

💸 What’s the Most Expensive Mistake You’ve Ever Made?

John Talman
One of the best ones I heard that actually was NOT a mistake but rather preventing a mistake ...

Desmond Tse, better known as "The Siding Guy" who would set aside money for new folks working for him in the first year so that they didn't run into tax problems at the end of that first year. I just thought that was above and beyond and so neat of Desmond to do for those just getting going.
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Do Good Work

John Talman
The world around us runs on skilled hands. Hands that build, repair, and keep everything moving. But too often, the people behind that work go unrecognized. It’s time that changed. Tradespeople show up, do the hard stuff, and take pride in doing good work. Their work deserves to be celebrated. With help from ‪Mike Rowe, a longtime advocate of the trades, we’re making sure it is.

Big shoutout to our internal crew for all the strategy, coordination, and creative work behind the scenes—and to our amazing production partners who brought this video to life 👏

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Check out more about Do Good Work HERE

Thinking Yes GIF by CompanyCam
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When pressure hits, who do you become?

EnergizeUsEdu
Met with PBD today on our monthly call for Energize Us Edu.

These were the lines that he shared with me about our current state:

  • “Watch your language—the world will gives it to you back.”
  • “Overwhelmed? The man upstairs says: give him more, he can handle it, or give him less”
  • “You need the BEST people to handle pressure. Find the pulse on your team, their pain threshold, remove negative or “real talk” mentality, focussed on negative aspects calling it real talk.”
Gods listening:

Don’t ask for more if you fold when it shows up.

I wanted to share this with you all.

What do you think ?pbd 1 .png
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EnergizeUsEdu
3 Things I Learned at Leviton in Nashville

  1. Longevity takes vision—100+ years strong by staying relevant.
  2. Innovation is constant—from Edison to smart breakers, they build for what’s next.
  3. Preparation matters—they plan ahead so they’re ready when it counts.

Grateful for the experience. Energize Us EDU is taking notes.
EnergizeUsEdu
Headed to Nashville, TN tonight to meet one of our partners at their facility for a tour / content.
Any suggestions on what to do/ visit ?
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